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entertainment & events

the lobby becomes data.

turn a standee, a stadium screen or a ticket QR into a profiling moment - learn who's in the crowd while fans enter to win.

your brandQ2 / 5
what gets you out most?
live music
film
sport
+12 entriesfan profiled
a campaign you could run

"win front-row for a year"

a standee QR that turns one prize draw into an audience database for every show.

favourite genrehow often they attendwho they bringspend per night
the scenario

a crowd you can name.

a venue runs a QR on standees and stadium screens; fans enter to win and share what they love - building an audience database you can fill the next show with.

illustrative - a typical venue or tour campaign

fan database8,940 fans
built across last season’s events
LMLeo M.live musicmonthly
SPSara P.sportweekly
NTNia T.comedyoccasional
what fills your seats
live music46%
sport32%
film22%
what you learn

anyone can scan a ticket. pulse knows the whole fan.

every entry resolves to a real, segmentable fan - not a barcode. these are the attributes that actually fill seats.

who they are
  • name & contact
  • age bracket
  • group type
  • fan since
where they come from
  • home region
  • travel distance
  • season vs casual
  • home vs away
how they attend
  • frequency
  • spend per visit
  • weekday vs weekend
  • solo vs group
what they love
  • genres
  • artists & teams
  • merch
  • food & drink

illustrative - you choose which to ask, and the question engine never repeats one twice.

entertainment & events

fill seats with fans you know.

book a demo and we'll map an events campaign, live, on your brand.