terms of service.

01agreement

these terms govern your use of the pulse platform. by creating an account or using the service, you agree to them on behalf of your organisation. if you do not agree, do not use pulse.

02the service

pulse is a software-as-a-service platform that lets brands run gamified prize-draw campaigns, collect first-party data, and generate AI-assisted insights. we provide the platform on a subscription basis; the specific features and limits available to you depend on your plan.

03accounts & eligibility

you are responsible for your account, your users and keeping access secure. you must be able to form a binding contract and use pulse only for lawful business purposes.

04acceptable use

you agree not to misuse the platform. in particular, you will not:

• run campaigns that are unlawful, deceptive or breach prize-draw and promotion regulations;
• collect data without a lawful basis or proper notice to entrants;
• attempt to access another brand's data, or probe, scan or disrupt the service;
• resell or sublicense the platform without our written agreement.

05customer data & ownership

you own the data you and your customers put into pulse. you grant us the limited rights needed to host and process that data to provide the service. we act as your processor for campaign data and handle it under our privacy policy and any data-processing terms between us.

06fees & billing

fees are set out in your order or plan and are billed in advance. unless stated otherwise, fees are non-refundable and exclusive of taxes. we may revise pricing on renewal with reasonable notice.

07intellectual property

pulse and its software, design and brand are owned by us. these terms grant you a non-exclusive, non-transferable right to use the platform during your subscription - nothing more.

08availability & support

we work to keep pulse available and performant, but the service is provided "as is" without warranties of uninterrupted or error-free operation. support is provided according to your plan.

09limitation of liability

to the fullest extent permitted by law, neither party is liable for indirect or consequential loss, and our total liability is limited to the fees you paid in the twelve months before the claim. nothing limits liability that cannot be limited by law.

10term & termination

either party may terminate as set out in your agreement. on termination, your right to use the platform ends and we will make your data available for export for a reasonable period before deletion.

11changes & governing law

we may update these terms from time to time; material changes will be posted here with an updated date. these terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction.