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retail & e-commerce

checkout becomes capture.

turn a receipt, a pack insert or a product page into a profiling moment - capture style, budget and brand affinities while shoppers enter to win.

your brandQ2 / 5
which best describes your style?
classic
streetwear
minimal
+12 entriesstyle captured
a campaign you could run

"win a year of free snacks"

an on-pack QR that turns one prize draw into a first-party database for your next launch.

favourite flavourmonthly spendwhere they shopdietary needs
the scenario

a database for your next drop.

a snack brand prints a QR on the pack; shoppers enter to win and, along the way, share their style, budget and brand affinities - building a database that sharpens the segmentation for every launch.

illustrative - a typical on-pack snack campaign

shopper database6,048 profiles
built from the last on-pack campaign
ARAmara R.streetwear$60/mo
JLJordan L.classic$35/mo
PSPriya S.minimal$90/mo
segments for the next drop
streetwear42%
classic33%
minimal25%
what you learn

anyone can collect an email. pulse captures the whole customer.

every entry resolves to a real, segmentable shopper - not another row in a mailing list. these are the retail attributes that actually shape a launch.

who they are
  • name & contact
  • age bracket
  • gender
  • job & occupation
where they live
  • city & region
  • household size
  • family demographic
  • own vs rent
how they shop
  • monthly budget
  • purchase frequency
  • basket size
  • online vs in-store
what they love
  • style & fit
  • brand affinity
  • favourite category
  • values & sustainability

illustrative - you choose which to ask, and the question engine never repeats one twice.

retail & e-commerce

build a database for your next launch.

book a demo and we'll map a retail campaign, live, on your brand.